Mitch Roberts (L), the new Regional Sales Manager for California, New Mexico, Texas, Nevada & Arizona joins Constantino Lannes, President of SENNEBOGEN LLC.

STANLEY, NC - Constantino Lannes, President of SENNEBOGEN LLC, is pleased to announce the appointment of Mitch Roberts as Regional Sales Manager for California, New Mexico, Texas, Nevada and Arizona.

“Mitch Roberts brings over 35 years of experience in the industrial and construction equipment industry to his new position. His extensive knowledge of the SENNEBOGEN product line as a Product Specialist for Briggs Equipment and most recently with Florida-based Great Southern Equipment Company makes him a valuable addition to the SENNEBOGEN team,” Lannes says.

The appointment is effective immediately.

Roberts wants to “Paint the Region Green”
Roberts sees his new position as a natural progression in his career path and he plans on “hitting the ground running.”

“I have been associated with SENNEBOGEN as a Product Specialist since 2005. In my new position, I’m going from retail to wholesale,” says Roberts. “My knowledge of the SENNEBOGEN product line and how the company operates enables me to bring both sides of the table to the job. I plan on being very hands-on with the dealers and sales personnel to help them promote the product.”

High praise for the SENNEBOGEN company
When Roberts made a personal decision to move west with his family, it set off a chain of events that led senior SENNEBOGEN management to invite him to join the company as its Regional Sales Manager in the region.

Roberts values the relationship he has developed with the SENNEBOGEN company.

“I love the product and I’ve gotten to know the people running the company very well. They’re very fine people. I like the way they support their product. As a family-owned business, they stand by their product and do what is necessary to support their customers. That kind of attention starts right at the top with Erich and Walter Sennebogen and works its way down through the ranks,” says Roberts.

Returning to his roots
Roberts will be operating out of Phoenix, Arizona. With the move west, he will be returning to his roots and reuniting with family. “My early years in the equipment business were spent in the logging equipment industry on the West Coast. “It’s going to be hard leaving the Great Southern team and the Florida area, but I’m not leaving the SENNEBOGEN family. I can’t wait to get started,” said Roberts.

About SENNEBOGEN
SENNEBOGEN has been a leading name in the global material handling industry for nearly 60 years. Based in Stanley, North Carolina, within the greater Charlotte region, SENNEBOGEN LLC offers a complete range of purpose-built machines to suit virtually any material handling application. Established in America in the year 2000, SENNEBOGEN LLC has quickly become a leading provider of specialized equipment solutions for recycling and scrap metal yards, barge and port operations, log-handling, transfer stations and waste facilities from coast to coast. A growing network of distributors supports SENNEBOGEN LLC sales and service across the Americas, ensuring the highest standard of professional machine support and parts availability.

Constantino Lannes, President
SENNEBOGEN LLC
1957 Sennebogen Trail (formerly 7669 Old Plank Road)
Stanley, NC 28164
Call: (704) 347-4910 or fax (704) 347-8894
E-mail: sales@sennebogenllc.com
Visit the web site at www.sennebogen-na.com

- MARCH 2011 -