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FOR IMMEDIATE RELEASE  

GREEN MACHINES “FEED THE APPETITE”
FOR UPSTATE SHREDDING

OWEGO, NY – As the owner of Upstate Shredding in Owego, NY, Adam Weitsman has one very, very hungry mouth to feed!

Running his fleet of trucks, cranes and loaders of various description for the past 10 years, Weitsman knows plenty about the "care and feeding" of heavy equipment. But the centerpiece of the operation is a scrap-eating beast that demands daily feeding, in large quantities.

A SENNEBOGEN 835 M equipped with a grapple provides Upstate Shredding with increased productivity.
The monster is a 6000 HP Newell 120104 Megashredder. Over any given lunch hour, the Megashredder can consume 150 tons or more of auto scrap, served up 3 cars at a time. And it will go all day!

Care and feeding of the shredder is the "prime directive" at Upstate Shredding, as competition and historically low prices for ferrous shred have made productivity the key to survival. As market prices have risen recently, though, the machine's profit potential has increased, too. Processing as much material through the shredder as possible has become more important than ever.

All this recently led Weitsman to bring 5 new SENNEBOGEN scrap handling machines into the business! "We needed more lifting power and more mobility around the yard," he explains. "It was time to replace my older excavator-style machines. I saw an ad for SENNEBOGEN in the trade magazines, so I made some calls."

The material handlers at Upstate Shredding have to handle a lot of material every shift to keep the big shredder productive and profitable. The facility covers 17 acres under concrete, so Weitsman was looking for machines that cover the ground quickly. On average, the operation is processing close to 30,000 tons of shred and foundry grade material every month. The yard also moves an equivalent share of non-ferrous material, processing through 2 air separators and 6 eddy currents systems. So he also needs every machine to handle maximum loads on every lift.

Three of the five SENNEBOGEN 835 Ms at work at Upstate Shredding.
The 835 M material handler from SENNEBOGEN fit the bill, and Weitsman bought his first unit "sight unseen"!

When he looked up the nearest SENNEBOGEN distributor, he found someone who understood his situation very well. Marc Olgin, the owner of M&M Equipment in Buffalo, NY, also has many years experience operating a large auto shredding business.

"Marc was very convincing about the merits of the SENNEBOGEN equipment. Besides that, he came across as very trustworthy – a real stand-up guy. I didn't see a demo first or anything; we just bought the first one, and that one sold me on the next four!"

Weitsman says he can easily see the increased production coming from the shredder with the SENNEBOGEN machines feeding it. "They have excellent reach for loading the shredder, so the operator can reach farther into the piles without having to move the machine. The elevating cab makes it easier for the operator to get up and see into the load, especially when he's grappling material out of the trailers. They get around the yard fast, and the rubber tires don't tear up my concrete."

According to him, the green machines have scored well with the operators at Upstate Shredding, too. "After this, I don't think I could get them into anything else. The 835 M is easy to run and it has a very comfortable operator's compartment."

What impresses Weitsman the most, though, is the service and the uptime he gets with SENNEBOGEN. "I think Marc's the best equipment dealer I've ever worked with," he says. "He's prompt, delivery is fast and the machines are low maintenance anyway. He's got two of my mechanics in a training school in Buffalo right now, for no charge. We really appreciate that!" He also admits that SENNEBOGEN's "no computers" approach to equipment design is an important factor in the reliability of the 835 M series.

After all, with that big appetite to feed, there's no time for downtime!

SENNEBOGEN has been a leading name in the global material handling industry for more than 50 years. Based in Charlotte, North Carolina, SENNEBOGEN North America offers a complete line of purpose-built machines to suit virtually any heavy lift or "pick & carry" application. A growing network of distributors supports SENNEBOGEN sales and service across North America, ensuring the highest standard of professional machine support and parts availability.


SENNEBOGEN has been a leading name in the global material handling industry for more than 50 years. Based in Charlotte, North Carolina, SENNEBOGEN North America offers a complete range of purpose-built machines to suit virtually any heavy lift or “pick & carry” application. A growing network of distributors supports SENNEBOGEN sales and service across North America, ensuring the highest standard of professional machine support and parts availability.

For more information on the full line of SENNEBOGEN green line material handlers, contact:

Constantino Lannes, President
SENNEBOGEN LLC
2835 Jeff Adams Dr., Suite H, Charlotte, NC 28206
Call toll free 1-877-309-0099 or fax (704) 347-8894
Email - sales@sennebogen-na.com
Visit the web site www.sennebogen-na.com

- MARCH 2006 -